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Thursday, 11 May 2017

something about birla life insurance news


The experience of over a decade, Birla Sun Life Insurance Company Limited (BSLI) is one of the leading life insurance companies in India and BSLI is a joint venture between the Aditya Birla Group, a globally trusted multinational company and Sun Life Financial Inc., one of the top international financial services companies from Canada. Birla Sun Life Insurance is one of the seven companies representing the Aditya Birla Financial Services Group. Aditya Birla Financal Services is the financial services arm of the Aditya Birla Group and is one of the top 5 fund managers in India (excluding LIC). 

Enjoying the trust of over 2.5 million customers and BSLI is known for its innovative ideas and creating industry benchmarks, and has also consistently contributed to the growth and development of the Indian life insurance industry. Birla Sun Life Insurance ranks among the top innovative companies and is the first Indian insurance company to introduce the Free Look Period before it was made mandatory by Insurance Regulatory and Development Authority (IRDA). It pioneered the launch of Unit Linked Life Insurance plans. The company is also the originator of the practice to disclose monthly portfolio which establishes credibility and additional transparency. The idea behind these category development initiatives is to be closer to its policy holders. Birla Sun Life Insurance has attained recognition as the 'third Most Trusted Life Insurance Company in the ‘Most Trusted Brands’ survey 2013 conducted by Brand Equity (The Economic Times Group) with Neilsen. The company offers a complete range of insurance services offerings comprising protection solutions, children's future solutions, and wealth with protection, life stage products, health and wellness as well as retirement solutions for its retail customers further accentuates this initiative. Birla Sun Life Insurance believes that employee benefit plans provided by employers to their employees play a very important role in increasing employee loyalty and productivity.The company uses its vast expertise in helping organisations and groups design customised group insurance solutions for their employees. BSLI has an extensive distribution reach of over 500 cities through its network of about 600 branches, 10500 empanelled advisors and over 150 partnerships with corporate agents, brokers and banks. The Assets under Management (AUM) of Birla Sun Life Insurance is close to Rs. 23350 crore and has a robust capital base of over Rs. 2450 crore as on 31 Dec 2013. Birla Sun Life ranks among the top seven private sector life insurance companies in India and has won the prestigious ‘Good Corporate Citizen Award’ for the year 2009-10 in Mumbai under the Banking and Financial Institutions category. This award aims to recognise and honour conspicuous achievement by corporate in terms of service to the civic community, in addition to outstanding operational performance.